Workshop: "GenAI: From Hype to Real Business Value"

Master class / Lecture

Generative AI is a hot topic, but how can you identify and implement profitable use cases?

Join this interactive workshop organized by the Esade Alumni Singapore Chapter to:

  • Explore Specific Applications: Discover innovative ways Generative AI can transform your industry.
  • Learn from Zühlke's Success Stories: Gain insights from completed GenAI projects and their business impacts.
  • Identify Use Cases for Your Company: Collaborate with peers to develop actionable AI strategies for your organization.
  • Bridge the gap between hype and real business value with practical insights and a hands-on workshop.

AGENDA:
- Welcome
- Short introduction of MiBA and the history of AI by Esade lecturer José Rodríguez.
- Session by Andrea Perl (MSc in Business Analytics), Data & AI Lead, Zühlke Engineering and Tianyu Xu (MSc&CEMS 11), founder of TYAI.
- Use Case Ideation Workshop
- Networking

Associated programs

  • Applies to all programs

Contact information

Mary Granger mary.granger@esade.edu

Event details

Workshop: "GenAI: From Hype to Real Business Value"

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